… i.e. Live With Reckless Abandon Now!
In today’s pandemic world filled with oppressive lockdowns and mandates, many of us are feeling a restless urge to live more boldly, freely, and with purpose.
The anthem of the times? — “Just Be Authentically You and Let It Rip!”
In “Rare Breed: A Guide To Success For The Defiant, Dangerous and Different, a book by the award-winning founders of the brand and digital powerhouse Motto, authors Sunny Bonnell and Ashleigh Hansberger deliver a powerful wake-up call to all the rebellious thinkers, relentless perfectionists, strange weirdos, and spellbinding orators asleep at the pandemic wheel:
“Squeeze every ounce of talent from yourself and everybody around you until one day, your potential is realized, and you change the world.”
Upon stumbling upon this book, I immediately thought to myself:
“Bonnell and Hansberger are my kind of peeps.”
They appeal to my contrarian nature as a perpetual wanderer in life, a rebel non-conformist with nomadic proclivities.
Outside of the likes of heroes like Black intellectual Dr. Cornel West, the late foodie extraordinaire Anthony Bourdain, and singer Samantha Gongol of Marian Hill, I find most celebrities and everyday people I cross paths with boring as fuck. So reading this book was mellifluous to my mind, arguably the most personally impactful one I’ve read this year.
My biggest takeaway? That amid the pandemic, I’ve become boring as fuck too! Pure and simple.
The introduction to Bonnell’s and Hansberger’s book Rare Breed comes out blazing, offering this prescriptive for following an unconventional path:
“If You Want to Succeed, You Have to Own Who You Are”